SALES DISCOVERY CALL SCRIPT Duration: 30-45 min ============================== INTRO (2 min) ------------------------------ "Hi [Name], thanks for making time. We have [X] minutes - still works? Quick agenda: I will ask a few questions, share how we help, and if it seems like a fit we can discuss next steps." DISCOVERY (15 min) ------------------------------ Current situation: - "How do you currently handle [problem area]?" - "How long have you been doing it this way?" Pain and impact: - "What is the biggest challenge with your current approach?" - "What does that cost you - time, money, missed opportunities?" Goals: - "What would success look like in 6 months?" - "What has stopped you from solving this already?" Budget and authority: - "Is budget allocated for this?" - "Who else is involved in a decision like this?" PITCH (10 min) ------------------------------ "Based on what you told me, here is how we help companies like yours..." [Tailor to their specific pains] OBJECTION HANDLING ------------------------------ Too expensive: "What budget did you have in mind?" Need to think: "What information would help you decide?" Using competitor: "What made you start looking at alternatives?" CLOSE (5 min) ------------------------------ "Does this seem like it could be a fit? What would make sense as a next step?" NEXT STEP OPTIONS ------------------------------ [ ] Schedule a demo [ ] Send proposal [ ] Trial / pilot [ ] Follow up in [X] weeks